olga@gaiaengineer:

2022-2023

Chief Product Officer, then Managing Director

Bookmate

• Aligned product strategy for 13M users and 20K publishers with 2023-2024 financial goals through strategic metrics, clear roadmaps, and crafted product strategies for growth in LatAm, Northern Europe, and Adria markets
• Launched a KPI dashboard, enhancing decision-making with crucial business metrics
• Directly mentored and managed a team of 5 product managers and a team of 6 data analysts, data scientists, and ML engineers
• Deployed a feedback-based retention algorithm through hypothesis testing, reducing churn by 5%
• Leveraged exploratory data analysis for a new ML-enhanced recommendation mechanism, boosting retention to ~80%
• Executed pricing experiments and marketing campaigns using hypothesis testing, increasing engagement and conversion rates by ~4%
• Introduced a customer achievements program, resulting in a 10% client base increase across all markets
• Implemented project management techniques, reducing key project shipping time by 30%
• Contributed to a new venture within the same company as a co-founder. Played a pivotal role in a novel product with a distinct business model, featuring a pay-per-book pricing model, web3 integration, AI implementation and decentralized data storage

2019 - 2022

Freelance Product Consultant

Various Clients

• Contributed to the launch and development of winautopilote by winpharma, an ordering tool saving pharmacists in French-speaking countries up to 8 hours weekly and €7000 in treasury. Managed alpha-testers through bug resolution and conducted extensive user interviews
• Designed, prototyped, and swiftly launched a web-based tracker for workforce optimization. Conducted experiments and gathered user requirements, achieving a rapid deployment timeline of just 2 months

2018-2019

Product Development Lead

Lamoda

• Pioneered cross-domain product strategy, crafting intuitive solutions for internal staff in delivery and logistics and focusing on a user base unfamiliar with technology
• Orchestrated the integration of an external delivery partner, boosting monthly revenue by 3M, and enhanced shipping cost metrics through the launch of >20 strategic product features
• Delved into user behavior analysis, optimizing app usability and aligning with operational efficiency goals
• Collaborated closely with BI and DS teams, guiding the swift launch of an improved reporting system, showcasing a proactive approach to aligning data with business processes
• Mentored and led a team of 4 product managers, fostering a results-driven and collaborative work environment

2017 - 2018

Senior Product Manager

Home Credit Bank

• Innovated product pages based on user experiments and data analysis, transforming the website into a top sales channel
• Drove a substantial increase in daily page visits and optimized the conversion rate by leveraging insights from data-informed strategies and user behavior studies
• Achieved rapid success with ~5000 daily visits within the initial 2-3 days, maintaining a strong 2 - 5% conversion rate through a meticulous data-driven approach

2016 - 2017

Technical Support and Product Manager

Netcracker

• Designed, developed, and managed product development processes for Telecom Austria, Telefonica Global Solutions, Telecom Italia, Orange IPON, and GVA Canal+
• Planned technical support process, pre-sale LOE estimates, risk assessments, deliverables, resource plans, and performed stakeholder management
• Defined product vision and created effective development roadmaps for key stakeholders
• Led cross-functional teams to ensure timely delivery of features and improvements

2012 - 2016

Product Manager

winpharma

• Re-launched winpharmacie.com on a new tech stack and enhanced the product. winpharmacie.com is an SPA-based B2B solution that allows pharmacists to keep contact with their patients and prepare their orders 50% faster
• Re-launched winTeam on a new tech stack. winTeam is a web-based corporate social network for pharmacists that improves the communication between pharmacy staff and allows the pharmacists to make group orders
• Increased product sales by ~5% through the creation of a fun and engaging end-user community and user-friendly experimentation